How To Increase Sales In Online Business
Marketing online business and attracting customers to your eCommerce store is much harder than marketing a blog or any other type of website .It is because no one really have any cares about your business . No one really wants to know what you have to sell and no one likes being led to a sales page .
Marketing your business on social media is all the range right now but simply posting your online store URL on twitter or Facebook is not going to get you customers.
For more thing, most people are extremely suspicious of any type of sales page they encounter. Anything that even resembles a product page is just going to get passes on .
The other thing you need to realize is that customers don’t necessarily shop at your store because of your products per .
There are following few business strategies you have to follow for developing your business and for getting more customers :-
1.SEO(Search Engine Optimization):-
SEO stands for search engine optimization .It is the process of getting traffic from the free organic editorial or natural search results on search engines.search engine optimization is the process of improving the visibility of a website on organic, by incorporating search engine friendly elements into a website. A successful search engine optimization campaign will have as part of improvements , carefully select, relevant, keywords which the on page optimization will be designed to make prominent for search engine algorithms .
2.SEM(search engine marketing):-
SEM is a type of internet marketing associated with the researching , submitting and positioning of a website within search engines to achieve maximum visibility and increase your share of paid and /or organic traffic referrals from search engines. SEM involves things such as search engine optimization keyword research, competitive analysis , paid listings and other search engine services that will increase search traffic to your site .
3.SMM(Social media marketing) :-
Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is catch -all term for sites that may provide radically different social actions. For instance , twitter is a social site designed to let people share short messages or updates with others. Facebook , in contrast is a full-blown social networking site that allows for sharing updates potos, joining events and variety of other activities.
4.SMO(Social media optimization):-
SMO is next wave of online marketing, the perfect marriage between SEO and social media. As a business in the internet age , you can’t exist withoutaddressing the criticals issues of online visibility and customer interaction . That’s exactly what SMO is designed to do .
5.Mail marketing :-
Email marketing is directly marketing a commercial message to a group of people using email . In its broadest sense ,every email sent to a potential for current customer could be considered email marketing .
Mobile marketing is promotional activity designed for delivery to cell phones , smartphones and other handheld devices, usually as a component of multi-channel campign .Some mobile marketing is similar to advertising delivered over other electronic channels such as text , graphic and voice message .
7.SMS marketing :-
SMS marketing is a technique that uses permission-based text messaging to spread promotional messages .To receive text message specials, new product updates or more information, customers are usually required to option to an automated system by texting an initial short code .
8.Whatsapp marketing :-
Use whatsApp to advertise your latest products and promotions to your high end and loyal customers. Share digital images and videos for your top-selling or latest products, and let them be the first to know about.
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